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CEO North America > Business > Innovation > Whatsapp is everywhere

Whatsapp is everywhere

in Business, Innovation
- Whatsapp is everywhere
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Investopedia reveals that over 65 billion messages are sent every day through Whatsapp.

WhatsApp’s growth is imposing.

- Whatsapp is everywhere
Instant messaging has become the dominant form of real time peer to peer communication around the world.

After being acquired by Facebook in 2014 for $19 billion, WhatsApp tripled its audience and had 1.5 billion users in February 2018, today, it continues to add around a million users each day, mostly in Latin America, India and Europe, according to Investopedia.

All of these people connected to the most popular messaging service in the world send 65 billion messages every day through the mobile app, establishing a steady and continuous growth for the service.

The company was founded by Brian Acton and Jan Koum in 2009 as an alternative to pricey SMS services.

Solving and evolving, a WhatsApp urgency

After it was determined that terrorists used apps to communicate before and during attacks the owners were forced to share the encryption key in order to gain access to messages sent and received by the terrorists, however, it refused and proceded to adopt end-to-end encryption, which prevents anyone, including the app, except the sender and receiver, from gaining access to the data shared on the app.

This brought on a lot of heat for the company, never the less, it proves the founders advocate for the users privacy.

Adding to this are the problems the app has had with the access and use to personal information after Facebook and Cambridge Analytica faced tensions with data theft and the bad use of information.

On Monday, April 30, the app co-founder and Facebook Inc. director Jan Koum announced his departure from Facebook after a disagreement with Facebook over its use of user data and its desire to allow advertisements on WhatsApp.

From a small startup to one of the most popular messaging apps in the world, WhatsApp is everywhere, and growth is not slowing down.

Read here on the secret features the messaging-behemoth has to offer for its users.

 
Tags: AppCEOChief Executive OfficermessagesUsersWhatsapp

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