The LEGO Group announced its earnings for the first half of 2025, reporting its highest-ever profits with continued strong growth on both the top and bottom lines.
According to the company, “LEGO outpaced the toy industry as demand for the LEGO® product portfolio remained strong across all market groups, especially in Western Europe and CEEMEA.”
In its biannual earnings report, the company announced a record revenue of 34.6 billion Danish kroner ($5.4 billion).
LEGO’s operating profit increased by 10% year over year to $1.4 billion, or 9 billion Danish kroner, while LEGO opened 24 new stores worldwide. During the first half, the brick maker consistently expanded its product line by launching 314 new sets, reaching another record high.
Niels B Christiansen, LEGO CEO, told investors, “We are very pleased to have maintained our strong performance in the first half of 2025, winning share in the global toy market. This growth is driven by our large and innovative range of products that continues to be relevant across ages and interests.
“With the solid financial foundation we have built over several years, we continue to invest in capacity expansions and strategic initiatives that fuel our growth. Above all, the results reflect the enduring dedication and passion of our more than 31,000 colleagues around the world who have stayed focused on reaching more children with inspiring LEGO play experiences.”
Heading into the second half of 2025, the LEGO Group will continue to increase spending on strategic initiatives aimed at driving both short- and long-term growth.
By CEO NA Editorial Staff