Tuesday, August 19, 2025
  • Login
CEO North America
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel
No Result
View All Result
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel
No Result
View All Result
CEO North America
No Result
View All Result

CEO North America > News > Apple’s Q2 sales beat expectations as iPhone weathers downturn

Apple’s Q2 sales beat expectations as iPhone weathers downturn

in News
Christmas iPhone Sales Will Take Supply Chain Hit
Share on LinkedinShare on WhatsApp

Apple Inc. reported second-quarter sales that beat Wall Street estimates, indicating that the iPhone is weathering an industrywide downturn better than feared.

Though revenue fell 2.5% to $94.8 billion, according to a statement Thursday, that was better than the $92.6 billion analysts predicted. Apple itself had projected a decline of roughly 5%.

The results suggest that Apple is bouncing back from a slump that’s plagued both the computer and smartphone industries. The iPhone performed better than expected in the quarter, helping offset weakness in much of the company’s lineup. It’s a particular relief for investors after Qualcomm Inc., a key Apple supplier, raised fresh concerns about phone demand earlier this week.

Apple also announced plans for $90 billion in stock repurchases, the same as last year’s plan. The company also raised its quarterly dividend 4% to 24 cents a share.

The shares gained more than 2% in late trading after the report was released. They had closed at $165.79, up 28% for the year.

Earnings came in at $1.52 a share during the second quarter, which ended April 1. That compared with an average estimate of $1.43 a share.

Apple generated $51.3 billion in sales from the iPhone — its flagship product — in the second quarter, topping analyst predictions of $49 billion. That’s just a 1.5% rise from a year ago but marked a record performance for the March quarter, Cook said. The increase came “despite the challenging macroeconomic environment,” he said in the statement.

From a supply perspective, the second quarter was an opportunity for the iPhone 14 to rebound. The device had suffered from constraints during the previous period due to Covid policies in China.

The iPad saw revenue fall 13% to $6.67 billion, roughly in line with estimates of $6.7 billion. New models, which included a revamped entry-level version and Pro models with M2 chips, didn’t do much to spur purchases in the quarter.

Likewise, revenue in the Mac division dropped 31% to $7.17 billion. That trailed forecasts of $7.7 billion. Research firms already warned that it was a bleak quarter for the lineup, with IDC estimating that Mac shipments fell about 40% in the quarter. Apple had updated the MacBook Pro and Mac mini, adding faster processors, but they failed to reignite the unit’s sales.

The home, wearables and accessories division, which includes AirPods, the Apple Watch and the TV set-top box — fell less than 1% to $8.76 billion. That beat estimates of $8.5 billion. The company added a faster processor to the Apple TV during the holiday quarter and updated its HomePod speaker during the March quarter.

The services business, which includes iCloud, Apple Music, the App Store and the TV+ streaming service, brought in $20.91 billion, missing estimates of $21.1 billion. Last quarter, Apple promised that services revenue — alongside the iPhone — would accelerate.

By Mark Gurman / Bloomberg

Tags: AppleiPhoneMacQualcommtechTech industryUnited States

Related Posts

- Air Canada flight attendants reach tentative agreement to end strike
News

Air Canada flight attendants reach tentative agreement to end strike

Home Depot maintains full-year forecast and prices despite tariffs
News

Home Depot maintains full-year forecast and prices despite tariffs

Cop President Daily Media Statement And Latest Announcements
News

Starbucks CEO Brian Niccol grants North American employees a 2% pay increase

Softbank purchases 25% stake in Arm Ltd.
News

Foxconn and SoftBank to manufacture Stargate equipment in Ohio

- Tesla's international sales slump continues
News

Tesla’s international sales slump continues

Air Canada flight attendants ignore back to work order
News

Air Canada flight attendants ignore back to work order

Survey: Many small business owners think 2024 will be a ‘make or break’ year
News

Retail sales climb 0.5% in July

Applied Materials issues weak forecast amid trade concerns
News

Applied Materials issues weak forecast amid trade concerns

Air Canada reveals long-term plan to exceed $30 billion
News

Air Canada poised to cancel flights before flight attendant lock-out

Birkenstock sets IPO price at $46 per share
News

Birkenstock reports rising demand despite higher prices

No Result
View All Result

Recent Posts

  • Five key takeaways from earnings season
  • Can market sentiment alone drive greener financial practices in banks?
  • Air Canada flight attendants reach tentative agreement to end strike
  • Home Depot maintains full-year forecast and prices despite tariffs
  • Starbucks CEO Brian Niccol grants North American employees a 2% pay increase

Archives

Categories

  • Art & Culture
  • Business
  • CEO Interviews
  • CEO Life
  • Editor´s Choice
  • Entrepreneur
  • Environment
  • Food
  • Health
  • Highlights
  • Industry
  • Innovation
  • Issues
  • Management & Leadership
  • News
  • Opinion
  • PrimeZone
  • Printed Version
  • Technology
  • Travel
  • Uncategorized

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

  • CONTACT
  • GENERAL ENQUIRIES
  • ADVERTISING
  • MEDIA KIT
  • DIRECTORY
  • TERMS AND CONDITIONS

Advertising –
advertising@ceo-na.com

110 Wall St.,
3rd Floor
New York, NY.
10005
USA
+1 212 432 5800

Avenida Chapultepec 480,
Floor 11
Mexico City
06700
MEXICO

  • News
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life

  • CONTACT
  • GENERAL ENQUIRIES
  • ADVERTISING
  • MEDIA KIT
  • DIRECTORY
  • TERMS AND CONDITIONS

Advertising –
advertising@ceo-na.com

110 Wall St.,
3rd Floor
New York, NY.
10005
USA
+1 212 432 5800

Avenida Chapultepec 480,
Floor 11
Mexico City
06700
MEXICO

CEO North America © 2024 - Sitemap

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel

© 2025 JNews - Premium WordPress news & magazine theme by Jegtheme.