Apple has agreed to pay $95 million to settle a class action lawsuit claiming its Siri assistant violated users’ privacy. The preliminary settlement was filed in Oakland, California, and awaits approval from U.S. District Judge Jeffrey White.
Users reported that Siri sometimes recorded private conversations after being unintentionally activated, sharing this data with third parties, including advertisers. Plaintiffs noted that mentions of products like Air Jordans and Olive Garden led to targeted ads, suggesting unauthorized data use.
The class extends from September 17, 2014, to December 31, 2024, coinciding with the introduction of the “Hey, Siri” feature. Participants could receive up to $20 per Siri-enabled device, such as iPhones and Apple Watches. Legal representatives for the plaintiffs may seek up to $28.5 million in fees, alongside $1.1 million for expenses.
A similar lawsuit against Google’s Voice Assistant is also pending in San Jose, California, with shared legal representation in both cases.
Apple, whose revenue was $93.74 billion in FY2024, denies any wrongdoing in the settlement.
By CEO NA Editorial Staff