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CEO NA Magazine > CEO Life > Art & Culture > Kim Kardashian’s blockbuster mobile game shuts down

Kim Kardashian’s blockbuster mobile game shuts down

in Art & Culture
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After nearly 10 years on the market, reality star Kim Kardashian’s mega-popular mobile application “Kim Kardashian: Hollywood” is shutting down.

The game was reportedly generating $700,000 in day in in-app microtransactions soon after its launch in June 2014.

According to developer Glu Mobile, “Kim Kardashian: Hollywood” received 145 million downloads and made $160 million in revenue during its first two years of business.

Following the demonstrated success of the game, Electronic Arts purchased Glu Mobile for $2 billion in 2021.

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