Uber is partnering with publically listed Canadian cannabis distributor Tokyo Smoke to allow ordering and pick-up through its Uber Eats app.
“We are partnering with industry leaders like Tokyo Smoke to offer safe, convenient options for people in Ontario to purchase legal cannabis,” said Lola Kassim, General Manager of Uber Eats Canada. “By combining a streamlined ordering process through the Uber Eats app with Tokyo Smoke’s in-person pickup service, we’re creating a new end-to-end experience for responsible cannabis ordering across the province.”
The Uber Eats app will allow customers to order cannabis products, which will be prepared for pick-up by the customer at one of Tokyo Smoke’s 69 franchises in Canada.
According to Uber the move is intended to help combat the underground illegal market which still accounts for over 40% of all nonmedical cannabis sales nationally.
This move anticipates the evolution of Canadian laws to allow home delivery, viewed as a way of keeping consumers off the road.