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CEO North America > News > HBO Gains 3 Million New Subscribers in Q1

HBO Gains 3 Million New Subscribers in Q1

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HBO Gains 3 Million New Subscribers in Q1

Hbo Max app on smartphone iPhone 13 Pro screen on blue background. Rio de Janeiro, RJ, Brazil. October 2021.

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HBO and HBO Max reported 3 million new subscribers from the previous quarter and a 12.8 million year-over-year increase. The TV company formerly owned by AT&T had 76.8 million paying users at the end of 2022 first quarter. Domestic average revenue per user, or ARPU, reached $11.24, up from $11.15 last quarter.

Earlier this week rival Netflix reported its first subscriber loss in more than a decade, sending the stock plunging over 35% after the news broke. Netflix has about 222 million paying households, estimates that 100 million are sharing passwords and now is exploring a version with ads.

The company that owns HBO is now a part of Warner Bros. Discovery, after the anticipated merger that was announced earlier this month.

According to the last AT&T report, total global HBO Max and HBO subscribers of 76.8 million, up 12.8 million year over year. Domestic subscribers of 48.6 million, up 4.4 million year over year. Revenues for the first quarter were $8.7 billion, up 2.5% versus the year-ago quarter.

At the end of the quarter, there were 76.8 million global HBO Max and HBO subscribers, increasing 12.8 million year over year.

(Picture Diego Thomazini / Shutterstock)

Tags: HBOHBO MaxWarner Bros Discovery

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