The FTC is issuing orders to five e-cigarette companies including Juul and R.J. Reynolds for information on 2019-2020 sales, advertising and promotional data.
The Federal Trade Commission said Monday that it requested five e-cigarette makers provide the agency with sales and advertising data for 2019 and 2020.
The companies cited by the FTC were Juul, R.J. Reynolds Vapor Co., Fontem, Logic Technology Development and NJOY.
In October 2019, the FTC made a similar request for data from 2015 to 2018. The body is examining annual sales data, product flavors, giveaways, social media, college campus programs, and influencer and affiliate programs.
E-cigarette maker Juul has previously been under the spotlight for its marketing practices. Early last year, 39 states investigated the company’s marketing and sales tactics amid lawsuits from teenagers who claim to have grown addicted to Juul’s products.
At the end of 2019, Juul announced it would cease all product advertising in broadcast, print and digital channels in the U.S.
