Doritos aims for up beverage market with nacho-flavored liquor

Snack chip heavyweight Doritos is looking to appeal to a new market with the release of a brand new venture: nacho-flavored liquor.

According to a press release, the nacho-flavored liquor “tastes just like the real thing.”

One 750mL bottle of the spirit will reportedly run for $65.

The limited edition liquor will purportedly hit shelves in New York and California on Wednesday.