Zara axes controversial fashion campaign

Fast fashion behemoth Zara pulled back its latest fashion campaign from publication following major backlash surrounding the campaign’s creative direction.

The campaign, which depicted models surrounded by rubble and mannequins bound in cloth, was criticized as in poor taste in light of the ongoing Israel-Palestine conflict.

“The campaign… presents a series of images of unfinished sculptures in a sculptor’s studio and was created with the sole purpose of showcasing craft-made garments in an artistic context,” Zara said in a statement.

“Unfortunately, some customers felt offended by these images, which have now been removed, and saw in them something far from what was intended when they were created,” continued the retailer. “Zara regrets that misunderstanding and we reaffirm our deep respect towards everyone.”