For consumers with tightening wallets, media giant Disney’s famous entertainment parks may no longer be looking like the happiest place on earth.
According to Disney’s pricing updates, the lowest fare to get into Disney World will begin at $109 while Disneyland’s lowest fare will start at $104.
Likewise, Disney World’s annual pass surged by 10%, with the most expensive annual pass option jumping to $1,449.
If consumers continue trending away from unnecessary purchases, Disney may find out that its entertainment parks are a small world after all.
