Twitter’s highly popular new rival, Threads, has raised uncomfortable questions about how big tech companies expand.
The rivalry between Mark Zuckerberg and Elon Musk intensified after Meta rolled out Threads.
In an era of tighter antitrust scrutiny of Big Tech in the United States, in Europe and elsewhere, questions whether Meta’s effort to extend its social media is fair to smaller startups.
Challenging Twitter’s dominance is positive, but Meta already dominates the social media landscape through Instagram, Facebook and WhatsApp, so expanding that empire and enabling it to accumulate more data is also controversial.