McDonald’s reported quarterly earnings and revenue that topped analysts’ expectations, as its CEO praised the company’s value push to win back customers.
In Q4, McDonald’s global comparable sales increased 5.7%, while U.S. sales increased 6.8%. The company’s revenue totaled $7 billion, up from the $6.84 billion expected. Systemwide sales increased 11% (8% in constant currencies).
For the full year, the company’s global comparable sales increased by 3.1%:
In a prepared statement, Chairman and CEO Chris Kempczinski said, “McDonald’s value leadership is working. By listening to customers and taking action, we have improved traffic and strengthened our value & affordability scores. That focus helped increase global systemwide sales by 8% and delivered strong comp sales growth across all segments this quarter. The momentum we’ve built reinforces the progress we’ve made with our strategy and has earned us the right to look forward together as a system.”
During an earnings call, the CEO said the company is working alongside the latest weight-loss drug push in the US. “We don’t yet see evidence of it [GLP-1 drugs] really having a material impact on our business,” Kempczinski said.
“As adoption grows, we know that consumers’ behavior changes… We know that in general, they eat fewer calories in the day, but also what they eat, the mix of that changes. Fortunately, for us, protein is one of the areas that … the GLP-1 consumer is still very much interested in, and we’ve got a great protein offering on our menu. So I think that’s an area of strength for us.”
McDonald’s plans to open approximately 750 restaurants in the U.S. and international markets by the end of 2026.
By CEO NA Editorial Staff
