Wednesday, October 22, 2025
  • Login
CEO North America
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel
No Result
View All Result
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel
No Result
View All Result
CEO North America
No Result
View All Result

CEO North America > News > Domino’s announces crave-worthy brand reboot

Domino’s announces crave-worthy brand reboot

in News
Domino’s announces crave-worthy brand reboot
Share on LinkedinShare on WhatsApp

Today, Domino’s Pizza announced exciting plans to revitalize the brand and reconnect with customers.

In its first update in 13 years, the chain revealed a bolder logo with brighter colors, new employee uniforms and pizza boxes, as well as redesigned restaurant signage.

The company also introduced a snappy new jingle by country star Shaboozey.

Kate Trumbull, Domino’s EVP and Global Chief Marketing Officer announced, “Over the past decade, we became known as a technology company that happens to sell pizza. But with our Hungry for MORE strategy, we’re bringing the focus back to making and delivering the most delicious products and experience, which is what Domino’s customers really want. Rather than launching a more traditional tagline, we’re baking craveability right into our name and every aspect of our brand as a reminder of this relentless focus. You literally can’t say ‘Domino’s’ without saying ‘mmm.'”

“Most companies rebrand themselves when they’re struggling, but after years of category-defying growth, this refresh is about continuing to push to be the best version of ourselves,” said Trumbull. “It’s vibrant, it’s bold, and it’s fun. It’s pizza!”

Shaboozey stated, “Pizza is that one food that brings everyone together – different people and generations and cultures – and no one does it better than Domino’s, it was a fun challenge to be the voice for the most craveable food.”

Due to a recent decline in customer attention, Domino’s expanded its delivery options last quarter by partnering with DoorDash, following a similar deal in 2023 with Uber Eats.

Domino’s shares rose slightly following the company’s announcement.

By CEO NA Editorial Staff

Related Posts

Barclays announces $670 million share buyback, increases outlook
News

Barclays announces $670 million share buyback, increases outlook

Netflix aims to finish the year with ‘good momentum’ despite missing Q3 earnings
News

Netflix aims to finish the year with ‘good momentum’ despite missing Q3 earnings

Microsoft CEO Satya Nadella secures record-breaking $96.5 million compensation package
News

Microsoft CEO Satya Nadella secures record-breaking $96.5 million compensation package

Coca-Cola ‘stayed flexible’ to achieve solid Q3 results
News

Coca-Cola ‘stayed flexible’ to achieve solid Q3 results

Octave Klaba returns as OVHcloud CEO
News

Octave Klaba returns as OVHcloud CEO

GM stocks rise as company raises full-year guidance
News

GM stocks rise as company raises full-year guidance

Kering and L’Oréal forge new  $4.66 billion alliance
News

Kering and L’Oréal forge new  $4.66 billion alliance

White House Economic Adviser Kevin Hassett says U.S. could take further stakes in industries
News

White House Economic Advisor says shutdown could end this week

China ‘violated’ trade agreement with US, Trump says
News

Trump to resume trade talks with China

US stock exchanges end week up
News

Dow futures drop 300 points as record sell-offs continue

No Result
View All Result

Recent Posts

  • The Outlook for US Housing Supply and Affordability
  • Microsoft CEO Satya Nadella secures record-breaking $96.5 million compensation package
  • Netflix aims to finish the year with ‘good momentum’ despite missing Q3 earnings
  • Barclays announces $670 million share buyback, increases outlook
  • Hundreds of public figures, including Apple co-founder Steve Wozniak and Virgin’s Richard Branson urge AI ‘superintelligence’ ban

Archives

Categories

  • Art & Culture
  • Business
  • CEO Interviews
  • CEO Life
  • Editor´s Choice
  • Entrepreneur
  • Environment
  • Food
  • Health
  • Highlights
  • Industry
  • Innovation
  • Issues
  • Management & Leadership
  • News
  • Opinion
  • PrimeZone
  • Printed Version
  • Technology
  • Travel
  • Uncategorized

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

  • CONTACT
  • GENERAL ENQUIRIES
  • ADVERTISING
  • MEDIA KIT
  • DIRECTORY
  • TERMS AND CONDITIONS

Advertising –
advertising@ceo-na.com

110 Wall St.,
3rd Floor
New York, NY.
10005
USA
+1 212 432 5800

Avenida Chapultepec 480,
Floor 11
Mexico City
06700
MEXICO

  • News
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life

  • CONTACT
  • GENERAL ENQUIRIES
  • ADVERTISING
  • MEDIA KIT
  • DIRECTORY
  • TERMS AND CONDITIONS

Advertising –
advertising@ceo-na.com

110 Wall St.,
3rd Floor
New York, NY.
10005
USA
+1 212 432 5800

Avenida Chapultepec 480,
Floor 11
Mexico City
06700
MEXICO

CEO North America © 2024 - Sitemap

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • News
    • Business
    • Entrepreneur
    • Industry
    • Innovation
    • Management & Leadership
  • CEO Interviews
  • Opinion
  • Technology
  • Environment
  • CEO Life
    • Art & Culture
    • Food
    • Health
    • Travel

© 2025 JNews - Premium WordPress news & magazine theme by Jegtheme.